Rethink Robotics declares partnerships

Rethink Robotics has recently declared exclusive distribution partnerships with leading automation providers in Germany to continue the global expansion of the company. Freise Automation and HAHN Robotics will deliver Sawyer, a new high-performance collaborative robot, to the German manufacturing community, helping companies improve production processes and implement flexible and affordable automation. The German market is a cornerstone of Rethink’s global expansion plan in Europe and Freise Automation and HAHN Robotics will play a major role in driving expansion in Germany.

“With its Industrie 4.0 initiative, Germany is aggressively pursuing economic growth with manufacturing innovation, investing $1.5 trillion to help drive the growth of smart factories,” said Scott Eckert, president and CEO of Rethink Robotics. “Germany is a key market for our continued global expansion, and German manufacturers are looking for collaborative robots to help them become more efficient and responsive to customer demand. With the help of our two new distribution partners, Sawyer will soon be on factory floors throughout Germany to help meet these needs and deliver on the promise of Industrie 4.0.”

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