Hypertherm’s Centricut brand has named Martin Geheran as its new product marketing manager responsible for consumable sales of non-Hypertherm cutting systems. More than two decades of experience for a number of global corporations make Martin Geheran especially familiar with the North American, European and Asian markets. He most recently served as the senior product manager for a USD 110 million consumables business, a position he held for ten years. Hypertherm’s Centricut brand engineers and manufactures advanced plasma and laser cutting consumables. Its product line includes consumables that deliver increased value to people who own most any non-Hypertherm cutting system including systems by ESAB, Kjellberg, and Trumpf.